Balance: the key ingredient of the successful Swiss ecosystem
Communications
When we talk about the perfect recipe, there are always a series of ingredients that must be carefully selected to achieve the best result. BBVA in Switzerland is launching a series of 10 educational pills that invite us to take a look at the milestones that have consolidated the Swiss country as a world power in welfare, economy and innovation.
When it comes to balance, Switzerland has found out the master formula which perfectly combines all elements to position itself as one of the leading financial and innovation centers according to the United Nations world ranking for the 13th consecutive year.
From the historical context, its concept of transversal efficiency, to the advanced regulatory framework of the crypto ecosystem, BBVA in Switzerland seeks to unravel and enhance all the components of its success.These educational pills aim to provide context and explain, in a visual and easy-to-consume format, all the features that make the Swiss brand a hallmark of quality, stability and excellence.They will be published monthly on our website, available to anyone who wishes to satisfy their curiosity.
“Switzerland is a world leader in asset management with a 25% share worldwide, and also meets the standards in terms of legal security, country risk and expertise in the Private Banking industry, characteristics that investors take into account when they want to diversify their assets,” said Alfonso Gómez, CEO of BBVA in Switzerland.
For BBVA, operating in such a rich ecosystem of innovation and efficiency is not only a great diversification opportunity for its international clients, but has also enabled the development of pioneering and ground-breaking solutions, such as the trading and custody service for crypto-assets and the private banking investment advisory service adapted to the needs of this new era. The Swiss subsidiary thus completes the wide range of products and services offered by the BBVA Group and accelerates the transformation that will lay the foundations for the banking of the future.
” At BBVA in Switzerland our aim is to continue offering the best opportunities to our clients by providing services focused on their needs, always with criteria of excellence, driving innovation and transformation also through this new digital space based on Blockchain,” concludes Gómez.
